Wondering how to know if your emails are being opened or ignored? Email tracking tools provide a powerful solution by letting you monitor email opens, link clicks, and recipient engagement in real time. These tools help businesses, marketers, and sales professionals understand when and how recipients interact with their messages, allowing for better timing and improved follow-ups.
Whether you’re managing outreach campaigns, nurturing leads, or analysing client communication, tracking emails can greatly enhance your communication strategy. With features like notifications, analytics dashboards, and CRM integration, email tracking tools empower users to make informed decisions and optimise their email marketing effectiveness efficiently.
In this blog, we will take a look at 10 Best Email Tracking Tools.
Why Do You Need Email Tracking Tools?
Email tracking is essential for understanding recipient engagement and improving communication effectiveness. By knowing when and how often emails are opened or links are clicked, you can time your follow-ups perfectly and prioritise interested leads. It offers valuable insights for sales teams, marketers, and professionals by highlighting what resonates with recipients.
Email tracking also boosts productivity by allowing you to measure campaign performance, refine messaging strategies, and eliminate guesswork. For businesses, it enhances client management, accelerates deal closures, and helps build stronger relationships through timely responses.
Whether you’re nurturing leads or managing customer interactions, email tracking ensures you’re always a step ahead. In today’s competitive digital landscape, having visibility into your email outreach is not just helpful-it’s a strategic advantage.
Factors to Consider in a Good Email Tracking Tool
- Real-Time Tracking: Ensure it provides instant notifications for email opens and link clicks.
- Ease of Use: Look for a user-friendly interface that integrates smoothly with your email client.
- CRM Integration: Choose tools that sync with CRMs like Salesforce or HubSpot for better workflow.
- Email Scheduling: Allows you to send emails at optimal times.
- Analytics & Reporting: Offers detailed insights on engagement and performance.
- Automation Features: Supports follow-ups, sequences, or drip campaigns.
- Security & Privacy: Must comply with data protection standards.
- Pricing & Scalability: Ensure it fits your budget and scales with your team size and needs.
List of 10 Best Email Tracking Tools
1. Mailtrack
Mailtrack is a straightforward email tracker for those using Gmail. Emails show a small double-check mark after they’ve been opened, making it similar to how messaging apps work.
With its user-friendly approach, Mailtrack delivers real-time emails and click tracking, allowing you to monitor each message’s activity. It works quickly in Gmail through a Chrome add-on and is a reliable option for anyone who does not require complex tracking features.
The free version lets you track packages with a signature, but paid versions hide the branding and offer daily reports. Many freelancers, salespeople and marketers choose it because it is both reliable and easy to use.
Key Features:
- Unlimited email tracking
- Real-time desktop notifications
- Link click tracking
- Full tracking history
- Group email tracking
- Mail merge campaigns (up to 10,000 recipients)
- Secure document sharing with analytics
- CRM and Zapier integrations
Cons:
- Limited features in the free version
- Mailtrack signature present in free plan
- Advanced features require higher-tier plans
- No dedicated content marketing platform
Pricing:
| Free | Monthly | Yearly |
|---|---|---|
| $0/month | $5.99 / user | $2.99 / user / month |
2. Yesware
Yesware is a powerful sales-focused email tracking tool built for Gmail and Outlook users. It provides real-time open and link tracking, customisable email templates, and attachment insights.
Designed for sales teams, Yesware integrates with CRMs like Salesforce, enabling streamlined outreach and follow-ups. Its analytics dashboard helps users identify which emails perform best. Yesware also supports email scheduling and automated follow-ups. While it has a free limited version, the premium plans unlock advanced productivity features.
With robust reporting and workflow automation, Yesware is ideal for sales professionals and teams aiming to improve engagement, close deals faster, and optimize outreach strategies.
Key Features:
- Unlimited email open, link, and attachment tracking
- Personal and recipient engagement reports
- Meeting scheduler integration
- Shared templates and campaigns
- Team reporting and centralised billing
- Salesforce integration with bi-directional sync
- Zoom and Microsoft Teams integration
- Customisable training and support
Cons:
- Free plan has limited campaign recipients
- Advanced features require higher-tier plans
- Salesforce features only in Enterprise plan
- No dedicated content marketing platform
Pricing:
| Plan | Free | Pro | Premium | Enterprise |
|---|---|---|---|---|
| Yearly | $0/month | $15/month | $35/month | $65/month |
| Monthly | $0/month | $19/month | $45/month | $85/month |
3. Streak
Streak is a tool for customer relationship management and email tracking that works inside your Gmail account. Its features include quick notifications, link checker and reminder reminders, all securely managed in your email.
Streak organises your emails into pipelines that you can make specific to sales, hiring, support or fundraising. It works best for people and teams who like to organise their work directly in Gmail without using other added tools. Email tracking is included in a bigger CRM package that also lets you manage contacts, set reminders and cooperate easily with others.
Streak’s two tiers make it ideal for any company starting out or growing slowly, especially those using Gmail for customer relationships.
Key Features:
- Email tracking and link tracking
- Mail merge with automated follow-ups
- Customisable pipelines and CRM integration
- Shared pipelines for team collaboration
- AI-powered deal summaries and data autofill
- Zapier and API access for integrations
- Advanced reporting and analytics
- Mobile access for iOS and Android
Cons:
- Free plan has limited features
- Advanced CRM features in higher-tier plans
- Some reports require additional payment
- No dedicated content marketing platform
Pricing:
| Plan | Pro | Pro | Enterprise |
|---|---|---|---|
| Yearly | $49/ per user / month | $69/ per user / month | $129/ per user / month |
| Monthly | $59/ per user / month | $89/ per user / month | $159/ per user / month |
4. Mailbutler
Mailbutler is an advanced email productivity tool supporting Gmail, Apple Mail, and Outlook. It offers precise email tracking, click tracking, and advanced features like scheduling, follow-ups, and smart signatures.
Mailbutler also shows device and location data of recipients, helping users better understand engagement. It’s tailored for professionals who want control and insights within their inbox. Users can also benefit from task management and contact insights.
With seamless integration and a customisable dashboard, Mailbutler boosts productivity for freelancers, agencies, and customer-facing teams. It offers a 14-day free trial and affordable monthly plans for users who need deeper email engagement analytics.
Key Features:
- Email and link tracking with real-time notifications
- Smart send later and recipient-optimised scheduling
- AI-powered smart assistant
- Customisable email signatures
- Tasks and notes for contacts
- Conversation overviews and contact analytics
- Mobile tracking for iOS and Android
- Custom tracking subdomain for deliverability
Cons:
- Tracking features limited in lower-tier plans
- Advanced features require higher-tier plans
- Some functionalities could be unnecessary for novice users.
- No dedicated content marketing platform
Pricing:
| Plan | Tracking | Professional | Smart | Business |
|---|---|---|---|---|
| Yearly billing- | $ 39.50 per user per month | $ 79.50 per user per month | $ 129.50 per user per month | $ 299.50 per user per month |
| Monthly billing- | $ 3.95 per user per month | $ 7.95 per user per month | $ 12.95 per user per month | $ 29.95 per user per month |
5. Mixmax
Mixmax is an all-in-one communication enhancement tool for Gmail that combines robust email tracking with productivity features. It tracks opens, clicks, downloads, and provides real-time desktop notifications.
In addition, Mixmax includes email scheduling, meeting booking links, polls, and surveys directly within emails. Its seamless CRM integration, particularly with Salesforce, makes it ideal for sales teams and professionals. The tool is easy to install via a Chrome extension and offers detailed analytics for email performance.
Mixmax is suited for users who want more than just tracking-its automation features streamline workflows, improve response rates, and save time. Free and premium plans are available.
Key Features:
- Real-time email and link tracking
- Email scheduling and reminders
- Templates and sequences for outreach
- Calendar scheduling and availability sharing
- Polls and surveys within emails
- Salesforce integration
- Team collaboration features
- API access for custom integrations
Cons:
- Free plan has limited features
- Advanced features require higher-tier plans
- Some users report a learning curve
- No dedicated content marketing platform
Pricing:
| Plan | Free | SMB | Growth |
|---|---|---|---|
| Yearly | $0/month | $29/month | $49/month |
| Monthly | $0/month | $34/month | $65/month |
6. MailTag
MailTag is an effective and budget-friendly tracking tool for users of Gmail. It offers immediate updates about when emails are opened, links are clicked and for how long the email is read. Advanced features in MailTag are automatic follow-ups, email scheduling and a tidy dashboard.
Created for professionals, sales teams and marketers, it ensures users are able to respond quickly to messages. This tool is easy to download as a Chrome extension and is appreciated for how simple it is to work with.
You can try paid plans as they give you access to everything. If you’re looking for an economical email tracking service with great features, MailTag is the way to go.
Key Features:
- Unlimited email and link tracking
- Real-time desktop notifications
- Email scheduling and ping sequences
- Auto-BCC to CRM
- Signature generator
- View read and unread emails
- Unlimited analytics dashboard
- Executive support
Cons:
- Limited to Gmail users
- No mobile app
- No dedicated content marketing platform
- Advanced features require subscription
Pricing:
| Pro | Pro |
|---|---|
| $9.99/m per user, billed yearly | $12.99/m per user, billed yearly |
7. Right Inbox
Right Inbox enhances Gmail by adding features like email tracking, scheduling, reminders, recurring emails, and private notes. It allows users to track who opens emails and when, with real-time notifications and performance reports.
Designed for professionals and teams, it boosts productivity and follow-up rates. The email tracking feature ensures timely outreach while the scheduling tool ensures emails go out at optimal times.
Right Inbox integrates directly with Gmail and is user-friendly. It offers a free version with limited features and paid plans for full access. This tool is ideal for marketers, sales reps, and business users looking to streamline email outreach.
Key Features:
- Email tracking and link click notifications
- Email scheduling and recurring emails
- Follow-up reminders
- Private notes and templates
- Signatures and CRM integration
- Send later and smart reminders
- Gmail integration
- Multiple email accounts support
Cons:
- Limited features in free plan
- Advanced features require subscription
- No dedicated content marketing platform
- Limited to Gmail users
Pricing:
| Plan | Free | Personal | Professional |
|---|---|---|---|
| Professionals- | $0/month | $7.95 per month | $14.95 per month |
| TEAMS- | $5.95 per month | $10.95 per month |
8. SalesHandy
SalesHandy is an advanced email productivity and tracking platform for Gmail and Outlook. It allows users to track unlimited emails, monitor recipient behavior, and schedule follow-ups based on engagement.
Features include real-time open/link tracking, document tracking, and email sequencing. It’s ideal for sales professionals and marketers aiming to automate outreach and improve conversion rates. SalesHandy integrates with CRMs and provides performance analytics to optimize strategies.
A free plan with limited capabilities is available, while paid versions unlock advanced features. With its user-centric interface and powerful automation tools, SalesHandy helps boost email campaigns and streamline communication workflows efficiently.
Key Features:
- Unlimited email tracking
- Email sequencing and scheduling
- Document tracking and analytics
- Email templates and personalisation
- Team collaboration features
- CRM integration
- Email verification and warm-up
- API access for custom integrations
Cons:
- Advanced features require higher-tier plans
- Some users report a learning curve
- No dedicated content marketing platform
- Limited features in free plan
Pricing:
| Plan | Outreach Starter: | Outreach Pro | Outreach Scale | Outreach Scale Plus100k |
|---|---|---|---|---|
| Yearly | $25/year | $74/year | $149/year | $211/year |
| Monthly | $36/year | $99/year | $199/year | $300/year |
9. Boomerang
Boomerang acts as an add-on for Gmail and Outlook that improves email management by adding tracking, scheduling and reminders.
Users receive notifications if someone opens an email or clicks a link and the Respondable AI feature can predict how likely a person is to reply. Users have the option to send scheduled emails and set prompts if they don’t hear back. Boomerang allows you to turn off email notifications for a set period.
Office workers can use it to handle their inbox better and achieve better communication results. Because it gives access for no cost and paid plans that cost only $4.99, Boomerang is a popular choice among both personal and professional users.
Key Features:
- Email tracking and read receipts
- Send later and recurring emails
- Inbox pause and follow-up reminders
- Respondable AI for email optimization
- Meeting scheduling
- Mobile apps for iOS and Android
- Gmail and Outlook integration
- Cross-platform support
Cons:
- Limited features in free plan
- Advanced features require subscription
- No dedicated content marketing platform
- Some users report occasional glitches
Pricing:
| Basic | Personal | Pro | Premium |
|---|---|---|---|
| $0/month | $4.98/month | $14.98/month | $49.98/month |
10. HubSpot Sales Hub
HubSpot Sales Hub offers robust email tracking capabilities as part of its powerful CRM suite. It provides real-time alerts when emails are opened or links are clicked, and integrates with Gmail and Outlook.
Users can access email templates, scheduling, sequences, and meeting tools directly from their inbox. Designed for sales teams, HubSpot’s tracking is tied to contact records, allowing for streamlined pipeline management. It also supports lead scoring and analytics.
The free version includes essential tracking and CRM tools, while premium plans unlock automation and advanced features. HubSpot Sales is ideal for growing teams aiming to scale their outreach effectively.
Key Features:
- Email tracking and real-time open notifications
- Automated email sequences with personalised outreach
- Meeting scheduler integrated with calendar
- Contact management and deal pipeline tools
- In-depth reporting and analytics dashboard
- CRM integration with marketing tool and service tools
- Gmail and Outlook compatibility
- API access and workflow automation
Cons:
- Advanced features locked behind higher-tier plans
- Can be overwhelming for small teams
- Some reporting tools require premium plans
- No dedicated content marketing tools in the Sales Hub
Pricing:
| Free Tools | Starter: | Professional | Enterprise |
|---|---|---|---|
| $0/month | US$15/mo/seat | $90/mo/seat | US$150/mo/seat |
Ending Thoughts
Email tracking tools have become indispensable for professionals seeking to improve communication, optimise outreach, and drive better results. Whether you’re in sales, marketing, or customer service, these tools provide crucial insights into recipient behavior, enabling timely follow-ups and smarter decisions. With features like real-time notifications, email sequencing, CRM integration, and analytics, they help streamline workflows and boost productivity.
Choosing the right tool depends on your specific needs, budget, and the platforms you use. By investing in a reliable email tracking solution, you can enhance engagement, close deals faster, and build stronger relationships with your audience. In an increasingly competitive digital environment, email tracking isn’t just a convenience-it’s a powerful strategy to stay ahead and ensure your messages make the right impact.
FAQs
1. Are email tracking tools legal to use?
Yes, they are generally legal, but you must comply with privacy laws like GDPR and inform recipients when required.
2. Can I use email tracking with Gmail or Outlook?
Yes, many tracking tools offer browser extensions or integrations for Gmail, Outlook, and other popular email platforms.
3. Do email tracking tools affect email deliverability?
If misused or overly aggressive, tracking tools might trigger spam filters. It’s essential to follow best practices to maintain deliverability.
4. What features should I look for in an email tracking tool?
Look for real-time notifications, CRM integration, link tracking, analytics dashboards, and compatibility with your email platform.
