In the world of eCommerce, a smooth shopping experience is of paramount importance. URL redirects are one of the key aspects of online store management. You need a reliable Shopify redirect app if you are rebranding, updating product pages, or having broken links to save lost traffic and maintain your SEO rankings.
Redirects help a visitor land on the right pages, resulting in an excellent user experience and better conversions. However, with so many choices, choosing the most suitable app for your store can be challenging.
This blog highlights the best Shopify redirect apps, their features, and how they can simplify your store management. So, let’s get started and explore the option that best suits your requirements!
What Are Page Redirects?
Page redirects work automatically, so if visitors navigate to a broken, outdated, or lost page, the redirect will help them to the correct page. By stopping 404 errors, they support maintaining website traffic, good user experience, and SEO ranking.
There are common types of redirects, such as 301 (permanent) and 302 (temporary). Redirects are a crucial part of eCommerce, especially on Shopify, when you change the structure of your product page, rebrand, or move to a new domain, as they help you navigate your customers smoothly.
Why Are Page Redirects Important?
Page redirects are important in website management as they maintain organic SEO and a smooth user experience. Here’s why they matter:
Avoids 404 Errors and Benefits User Experience: There could be a lot of lost sales and a higher bounce rate when a visitor perceives that a broken or deleted page is on your website. Redirects direct the user to a page where they can do what they need to without pulling their hair out.
Protects SEO Rankings: Search engines rank website content based on its relevance and accessibility. When URL changes are handled inappropriately, they can lead to a loss of rankings. A 301 redirect means ‘link equity is passed’ from the old page to the new page, maintaining SEO value and competitiveness.
Essential for Store Migration and Rebranding: Redirects keep traffic flowing if you’re moving to a new domain, changing product URLs, rebranding, etc. However, they can also limit previous customers (and search engines) from finding your new pages, causing conversions.
Helps Manage Expired or Discontinued Products: In eCommerce, abandoned pages can also be created due to discontinued products. If these are redirected to products in a similar or related category page, they are given a longer time to convert into sales.
List of 10 Best Shopify Redirect Apps
1. SC Easy Redirects
SC Easy Redirects helps store owners manage the broken links and easy redirects. Bulk redirects also save time when changing URLs. With the app in place, the app makes sure that visitors land on the right pages, thus decreasing the lost traffic and increasing the visitors in the SEO ranking.
You can monitor 404 errors and fix them instantaneously with the interface that is easy to use. Going with this is an excellent decision for businesses that don’t have the knowledge of technology but still need a solution for redirects.
Top Features:
- Bulk upload and manage redirects effortlessly
- Automatic 404 error detection and redirection
- SEO-friendly 301 redirects to retain ranking
- Detailed analytics and error tracking
2. Redirect Pro – 404 SEO
404 SEO by Redirect Pro helps to prevent traffic loss through the auto-detection and fixing of broken links. For customers, 301 or 302 redirects are supported so the customer has smooth navigation. The reports on 404 errors will also be provided by the app so that you can fix the problems quickly.
This tool is appropriate for a Shopify store that needs to keep SEO rankings and provide a smooth shopping experience. Moreover, it is easy to set up and has good integration with other SEO tools.
Top Features:
- Instantly detects and redirects 404 errors
- Bulk redirect management for easy URL changes
- SEO-optimized 301 and 302 redirects
- Intuitive dashboard for monitoring redirects
3. Geo
Geo is a great application for redirecting visitors based on their location. For this reason, it redirects the visitors automatically to the country-specific page or store, thereby providing them a personalised shopping experience.
It is especially helpful to international businesses that want to provide region-specific pricing, currency, or product availability.
The installation of the app is easy, and the app works fine in the background. Geo also helps to increase conversions by showing customers the most appropriate store version depending on their location.
Top Features:
- Redirect visitors based on their geographic location
- Custom rules for specific country-based redirections
- Supports multiple languages for localized experiences
- Helps comply with region-specific content restrictions
4. SEOAnt – 404 Link Redirect
404 Link Redirect is a software developed to fix broken links to improve SEO performance. It helps store owners configure smart redirecting to ensure that the visitors always land on the right page. Also, the app monitors 404 errors and provides detailed reports of them.
The option of automatic and manual redirects gives it the flexibility of handling store navigation. It is ideal for a business that doesn’t want to lose traffic and keep the site well arranged.
Top Features:
- Smart auto-redirects for broken links
- SEO-friendly 301 and 302 redirections
- Easy bulk redirect setup and management
- Tracks redirect performance for optimization
5. Redirectify
It is a simple and efficient app that makes it easy to detect and fix broken links on your website without redirectification. Real-time 404 error tracking is used to help store owners redirect old URLs in the blink of an eye. The app also makes sure new links carry SEO value, and therefore they do not lower the rankings.
With an easy-to-use dashboard, setting it up and managing the redirects lets you do it without the need for technical skills. A smart option for Shopify websites that wish to conveniently navigate through their site.
Top Features:
- Detects and fixes broken links automatically
- Provides SEO-friendly permanent and temporary redirects
- Bulk URL redirection for easy store management
- Real-time error tracking and insights
6. Outlink External Links Button
A good example of an Outlink External Links Button is when store owners can create external redirects (of visitors) to affiliate sites or partner pages. Also, it helps increase revenue via over-directed traffic to sponsored links. This allows you to customise the buttons and to track external clicks.
This app acts as a perfect solution for managing outbound traffic if your store markets affiliate products or external services. It’s simple, lightweight, and helps in the smooth redirection of visitors.
Top Features:
- Redirects users to external affiliate or partner sites
- Fully customizable call-to-action buttons
- Tracks clicks and redirection performance
- Boosts revenue through external linking strategies
7. Cozy Country Redirect
Location-based redirects aren’t something that you can implement easily, and Cosy Country Redirect is an excellent tool for this. It automatically redirects a visitor to the right store based on the visitor’s country.
It is useful for businesses with multiple regional stores and allows customers to access localised content, pricing, and shipping options.
Configuration and use in the background is seamless with the app. This helps to raise user experience on the site and facilitates international sales by providing customers the proper pages to buy from.
Top Features:
- Redirects visitors based on IP and country
- Customizable redirect rules for different regions
- Supports GDPR compliance for international traffic
- Compatible with Shopify Plus for enterprise stores
8. GeoIP Country Redirect
GeoIP Country Redirect allows customers from different parts of the world to land on the correct version of your Shopify store as per their geographical location.
It automatically redirects to the correct currency, language, and products based on the IP country, or you can choose to redirect manually. The app is great for businesses selling in multiple countries.
Additionally, manual redirection rules are allowed, ensuring full control on store owners’ parts. It is a must-have for global Shopify stores that want to boost customer experience and increase conversions.
Top Features:
- Auto-detects customer location and redirects accordingly
- Custom landing pages for different countries
- Helps manage multi-region eCommerce stores
- Supports both hard and soft redirects
9. DA Redirects
Shopify app DA Redirects is a reliable URL redirects management tool. It also features store owners to fix broken links and set up 301 redirects, keeping SEO rankings in place. The developer doesn’t have to worry about identifying 404 errors.
They can simply use the app to redirect them to a new page automatically. Even novices can use it with a clean and simple interface. For constantly changing products and URLs, it is an essential item.
Top Features:
- Quick setup with bulk 301 and 302 redirects
- Tracks and fixes 404 errors in real-time
- SEO-friendly link management to prevent traffic loss
- Custom redirect rules based on user behavior
10. Countdown Timer by POWR
Countdown by POWR is not much of a redirect but a sales booster. Thus, store owners can set time-sensitive offers and redirect visitors once the countdown is finished. That is useful for flash sales, time-based marketing, or event marketing.
You can customise this app easily, and the product easily fits with the Shopify stores. This app is a great addition if you want to create urgency and direct customers to some specific pages.
Top Features:
- Redirect users after a set countdown timer
- Great for promotions, limited-time offers, and flash sales
- Customizable timer settings for better user engagement
- Boosts conversions by creating urgency
Factors to Keep in Mind While Choosing the Shopify Redirect Apps
A Shopify redirect app is important in selecting the right redirect app that will help ensure a seamless user experience, protect SEO ranking, and manage store navigation properly. Here are the essential things to take into account:
Ease of Use & Setup: The best way to do this is to identify and chart further an app with a user-friendly interface and simple setup. A bulk upload of redirects and the ability to automate the redirect process can save time and effort, as well as for large stores.
SEO Optimisation: A redirect app should be able to support 301 as well as 302 when you are planning to go SEO friendly. This will guarantee that link equity is preserved and won’t affect search engine rankings with a change in URL or migrating pages.
404 Error Management: The best redirect app automatically detects & fixes 404 errors. The ability to track and resolve broken links can hurt user experience and SEO, so an app to eliminate the problem is essential.
Geo-Redirection Capabilities: Geo-redirect features help you link visitors to the correct store version if you’re selling internationally. It contributes to offering region-specific content and pricing.
Analytics & Reporting: One must monitor redirects for improving the website performance. Pick an app that gives you information regarding redirected traffic, error pages, and user behaviour.
Pricing & Scalability: Look for an app that’s in your budget and won’t grow exponentially. Small stores may get away with free plans, but if you’re a growing business, you may need more advanced tools with premium features.
Ending Note
The choice of the Shopify redirect apps is important, as it determines smooth navigation and protects SEO efforts in your store. There is a perfect solution for every store if you need bulk redirects, automatic 404 error handling, or advanced analytics.
A good app will significantly improve user experience, protect your sales, and retain your store’s credibility. This list will help you find the right business for you. Don’t let broken links stop growth. Choose a powerful redirect tool and run Shopify smoothly. Check out, implement, and let your store grow!
FAQs
1. How do 301 and 302 redirects differ from each other?
A permanent redirect, or 301 redirect, is the migration of traffic from an old URL to a new URL with SEO/vitality equity. But a 302 redirect temporarily redirects without passing SEO authority, which is great for short URL changes.
2. How do Shopify redirect apps impact my SEO rankings?
A redirect app properly set up will ensure that SEO rankings remain intact because broken links won’t be an issue and navigation won’t be disrupted. Dividing link authority is prevented by using 301 redirects correctly.
3. Are there Shopify redirect that I can manually set up without the use of an app?
Under the “Navigation” settings, Shopify does indeed allow manual redirects. But in reality, if you have many URLs to spare, a redirect app takes the work out of it and saves you time.
4. What do geo-redirect apps do to help my Shopify store?
Geo-redirect apps will redirect users to the right regional store according to their IP location. It aids in providing country-specific pricing, currency, and localised content for a better shopping experience.
5. What happens if I don’t set up redirects for deleted pages?
Without redirects, deleted or dormant pages break your SEO rankings and mess up user experience with 404 errors. These pages redirecting instead allow the visitors to land on relevant content rather than seeing broken links.
