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May 16, 2024

12 Best Amazon Product Research Tools

May 16, 2024
Best Amazon Product Research Tools

Considering selling on Amazon or currently a vendor there?  Your capacity to source FBA products is crucial as a factor in the search for the ideal item to sell.

On Amazon, there is a lot of competition, which is why it’s so important that you use strong tools. With the right product research tools at hand, profitable niches become observable.

We have researched and listed out the top 12 best Amazon product research tools that will help you in your success and profitability.

We hope at the end of the list you will get the perfect tool for all of your needs. So without making any further delay let’s look at these tools one by one.

Before looking at these tools remember that you are looking for a tool that:

  • Swiftly analyze sales trends and identify profitable niches.
  • Offers real-time data on competitor pricing and inventory levels for informed decision-making.
  • Provides comprehensive keyword analysis to optimize your product listings for maximum visibility.
  • Offers historical data and forecasting capabilities to help you make long-term, data-driven product-sourcing decisions.

How can Amazon Product Research Tools help newbies?

These tools can be invaluable for newcomers to the world of e-commerce, providing them with essential insights and guidance to kickstart their entrepreneurial journey.

These tools simplify the often complex process of finding profitable products to sell on Amazon. 

Newbies can use them to identify niche markets with high demand and low competition, reducing the risk of investing in products that may not yield profits.

With the right Amazon Product Research Tool in their arsenal, beginners can save time and minimize the guesswork involved in product selection, giving them a competitive edge and boosting their chances of building a successful online business on the Amazon platform.

12 Best Amazon Product Research Tools

1. AMZScout

Amazon Product Research Tools - AMZscout
Amazon Product Research Tools

AMZScout offers affordable product research tools that provide a variety of features and functions for various Amazon sellers.

The Seller’s Bundle combines a comprehensive set of user-friendly tools to help sellers quickly identify and assess each product’s level of demand, competition, and profitability, in addition to other metrics.

This helpful bundle includes instruments designed for monitoring price and sales patterns, locating hot keywords, and evaluating the selling potential of any Amazon product. 

In addition to the bundle, AMZScout also provides numerous specialized features, such as Listing Builder and Dropshipping, Arbitrage, and Wholesale Extension.

Additionally, users have the opportunity to receive monthly and weekly reports that include a selection of profitable niches, insights, and tips for maximizing their profits.


TrialSeller's BundleSeller's Bundle Lifetime

2. Jungle Scout

Amazon Product Research Tools - Junglescout
Amazon Product Research Tools

Jungle Scout is the platform that is widely rated as the best Amazon product research tool on the market.

You may discover numerous tools, resources, blog entries, training courses, webinars, and other things on Jungle Scout’s website to help you increase sales and succeed with Amazon.

The platform also has a massive product database with 475 billion items that were taken straight from Amazon.

Amazon sellers have access to a comprehensive solution with Jungle Scout. The first choice is for new sellers, the second is for current merchants, and the third is for big brands and agencies.



3. SmartScout

Amazon Product Research Tools - Smartscout
Amazon Product Research Tools

A tool for conducting product research called SmartScout offers a thorough picture of the market, along with information on the market share of various brands on Amazon by category.

It provides insightful analysis of competition strategies, keyword trends, and historical sales data.

SmartScout’s capacity to offer a bird’s eye view of the market, giving users a thorough insight into market dynamics and trends, is one of its notable characteristics.

The niche finder from SmartScout is an effective tool that helps users locate lucrative Amazon niches by evaluating each subcategory’s characteristics.



4. Seller App

Amazon Product Research Tools - Sellerapp
Amazon Product Research Tools

SellerApp is a name you should get to know better if you’re seeking for a robust all-in-one platform that goes above and beyond simple product research.

They offer three distinct membership tiers, but even the entry-level Pro-Lite package has a tonne of standard features.

Features like SEO linking, PPC, and Index Checker allow you to analyze product data from a variety of perspectives, including revenue and sales potential as well as rival data tracking and intensity analysis.


FreePro liteProfessional

5. Helium 10

Helium 10
Amazon Product Research Tools

When it comes to providing the whole eCommerce platform, Helium 10 is another leader.

In order to locate your first or next profitable goods to sell, they provide an amazing product research tool that allows you to drill down on data.

This utility is available as a Chrome extension and a web application.

You can identify products that meet your criteria by using Blackbox, a product research tool from Helium 10.



6. Zon Guru

Amazon Product Research Tools

Amazon merchants are becoming more and more accustomed to using the product research tool ZonGuru.

ZonGuru’s partnership with Alibaba, which enables customers to quickly identify suppliers for its items, is one of its distinguishing features.

ZonGuru offers a variety of different tools and capabilities for Amazon sellers in addition to its supplier-finding feature.

These include tools for analyzing sales trends, monitoring competition data, and optimizing listings for search, as well as a niche finder that aids users in identifying prospective goods.



7. Dropship

Amazon Product Research Tools - Dropship
Amazon Product Research Tools

Dropship is an additional tool that saves time and money while assisting Amazon sellers in “discovering winning products”.

The software keeps track of millions of products in a database that lets you perform searches and filter them according to important criteria.

Because Dropship keeps track of Facebook Ads and dropshipping stores on other platforms like Shopify, it differs from other programs of a similar nature.

This implies that you can gain a competitive advantage by spotting popular items on other platforms before they appear on Amazon.



8. AmazeOwl

Amazon Product Research Tools - Amazeowl
Amazon Product Research Tools

With AmazeOwl, you can browse more than 600 million products across 11 different Amazon marketplaces.

To locate a possible winner, you can search through these and filter by key performance indicators, price, and product category.

A lot of the labor-intensive work is done for you by this platform. You can search for products, bookmark future purchases, and conduct keyword research inside the database.

Additionally, AmazeOwl will assign products a 5-star rating to reflect whether or not they have a high potential for success.



9. AmzBase

Amazon Product Research Tools

An excellent resource for finding things to sell on Amazon is AMZBase, which is free to use.

One of its important features is its capacity to swiftly acquire the ASIN and title descriptions of Amazon listings, which can assist sellers in better comprehending the goods and their prospective market.

Users may compare pricing and assess possible suppliers and rivals thanks to this. A function that computes FBA fees is also a part of AMZBase.

Pricing: Free

10. Viral Launch

Amazon Product Research Tools - Virallaunch
Amazon Product Research Tools

A market intelligence tool called Viral Launch can help you in locating valuable products to sell on Amazon.

Users of the site can source products and discover undiscovered prospects with the use of AI-powered insights. 

Additionally, Viral Launch features a striking Chrome Extension that links Amazon to the platform’s Market Intelligence tool.

This provides you with current information about the prices, volume, and keyword ranks of the listings of your competitors.


EssentialProPro plus

11. CamelCamelCamel

Amazon Product Research Tools

Users can follow the changing costs of products on Amazon using the price tracking application CamelCamelCamel.

It is a free tool that can be helpful for many things, like product research, pricing tracking, and comparison.

The capability of CamelCamelCamel to display past Amazon product pricing is one of its key advantages.

This might be useful for spotting pricing trends and comprehending how costs for a specific product have evolved over time.

Pricing: Free

12. Sonar

Amazon Product Research Tools - Sonar
Amazon Product Research Tools

Sonar is a tool that enables users to look for and examine products and keywords on Amazon.

It is a free application with a variety of features that might be helpful for optimizing and researching products.

Sonar’s reverse ASIN lookup tool, which enables users to enter an ASIN for a product and view a list of keywords related to it, is one of its primary features.

Pricing: Free


Not all tools perform the same task, and some collaborate better when used in combination.

We hope the list of Amazon product research tools above provides you with enough knowledge to start identifying new niches and increasing your sales, but only you can decide what’s best for your company.

So take your time, and study each and every tool in depth before selecting the ideal one for your business.


Can these tools guarantee success on Amazon?

No tool can guarantee success, but these tools significantly increase your chances by providing data-backed insights.

Your success also depends on factors like market competition, marketing strategies, product quality, and customer service.

How often should I use an Amazon Product Research tool?

Regularly. Market conditions and trends change over time, so it’s a good practice to use these tools consistently to stay updated on your product’s performance and identify new opportunities. Many successful Amazon sellers integrate product research into their ongoing business strategy.

What data does an Amazon Product Research tool provide?

These tools typically offer data on product sales trends, historical pricing, competitor analysis, keyword research, and customer reviews. They provide a holistic view of the market to help you make informed choices.

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