YouTube is the most popular platform for making it a great way to make money. Nowadays YouTubers are earning a good amount by publishing their content on YouTube. However, it is necessary to monetize your YouTube channel if you are looking forward to earning from YouTube.
In this article, we will examine the potentially lucrative sector of YouTube monetization, along with advice, a definition of the term, pertinent policies, and what to do if your application is turned down.
What Is YouTube Monetization And How Does It Work?
YouTube monetization refers to the process of earning money from the content you create and upload on the YouTube platform. When you enable monetization for your YouTube channel, YouTube may display ads on your videos and you can earn a portion of the revenue generated from those ads.
In addition to ads, there are other ways to monetize your channel, such as sponsorships, merchandise, and channel memberships. YouTube monetization can be a way to earn income from your content and turn your hobby into a job.
The amount of money a creator can create can vary depending on various factors like the number of views, ad engagement, etc. You need to have a deep understanding of YouTube features and how they can benefit your business. Read our article on how to optimize your business YouTube channel to get some key points for strengthening your business YouTube channel.
YouTube Monetization Policies
What content is appropriate for advertising is specified in the YouTube channel’s monetization policy. You might not be able to make money off of your video if it is marked as containing forbidden content. Content that adheres to YouTube’s regulations and criteria for advertiser-friendly material can be made monetizable. Nonetheless, YouTube retains the ability to choose whether a given instance’s videos satisfy the requirements for monetization. Now let us take a closer look at some YouTube Monetization policies:
→ In order to monetize a channel, a user must first apply to join the Partner Program. The administration of the video-sharing platform will then review the channel to ensure that it complies with all established requirements. Instead of focusing on a single video, the video hosting service examines the entire channel’s material, looking at the most popular, most seen, and most recently added videos. Below are the factors considered: content, the icon, the description, and the tags.
→ YouTube warns that some videos may include objectionable material despite being monetizable. This holds true for artistic videos, such as music videos that make use of language, allusions to innocuous substances, or non-explicit sexual content. In these situations, the decision to monetize will be based on the environment in which the offensive information is displayed.
→ In addition to the preceding, content should not incorporate third-party intellectual property unless users receive the appropriate party’s or the channel owner’s—video hosting—permission.
→ If your submitted video contains copyrighted material, its owner can make a request through the Content ID system. These inquiries are made on behalf of copyright owners.
How To Apply To The YouTube Partner Program
The first step in YouTube Monetization is to apply for the YouTube Partnership Program. Before making a decision, YouTube reviews applications for at least one month. Due mostly to YouTube’s actual professionals analyzing each application, it can take more than a month.
Let us understand the eligibility criteria for YouTube Partner Program:
- There are at least 1,000 subscribers to your channel.
- Throughout the previous 12 months, you have logged at least 4,000 hours of legal public watch.
- You reside in one of the nations where the YouTube Partner Program is offered.
- Your YouTube channel is connected to your AdSense account.
- There are no active Community Guidelines strikes on your channel.
- You adhere to all monetization guidelines for YouTube channels.
- For an additional degree of security, you must enable 2-Step Verification on the Google Account connected to your YouTube channel.
How will you handle an unsuccessful YouTube Partner Program application? Which options do you have?
If your application is denied, YouTube will specify which rules your channel violated. In that case, don’t worry. After 30 days, you are always free to reapply. Before you reapply, take this as a chance to upgrade your channel.
You will receive feedback on what needs to change and the appropriate time to make the adjustments in order to obtain the coveted YPP membership. Each video’s title, description, and thumbnail can be revised to comply with YouTube’s rules. And you can delete or alter any videos that are causing problems.
5 YouTube Monetization Rules
Start by adhering to these 5 monetization rules if you want to monetize your YouTube products.
Make an AdSense Account: This rule should be completed first because it will be a crucial starting requirement. YouTube is one of the many channels that Google’s internal ad network, AdSense, is utilized to advertise and sell advertising space through. Connect your YouTube account to that one.
Avoid Engagement Fraud: In order to promote engagement, creators must refrain from engaging in any fraudulent behavior. This includes utilizing click farms or purchasing subscribers or view counts. YouTube keeps a close eye out for these things and may punish artists who are caught doing them harshly.
Follow Advertising guidelines: Creators on YouTube must agree to the advertiser-friendly rules. YouTube wants to make sure that the advertisements that appear alongside the video are consistent with the objectives of the sponsors. Additionally, YouTube’s algorithm recognizes and rewards producers who regularly create interesting, high-quality material that draws viewers in and keeps them coming back for more.
Revenue sharing: YouTube gives video producers 55% of the money they make from adverts while keeping the remaining 45% for themselves. The number of views, the kind of ads that are shown, and the viewers’ locations all have an impact on how much money you can make from ads.
Use legal traffic sources: The use of false metadata by authors is prohibited, including false titles, tags, descriptions, thumbnails, and other metadata that can cause viewers to believe that the content is something it is not. Channels are not allowed to use sponsored traffic sources, click farms, or bots to artificially increase their views, clicks, or interaction.
How To Earn More After Monetizing On YouTube
Sponsorship
Paid sponsorships involve companies and brands paying or sponsoring a content producer to utilize, promote, or advertise their product in a video. While brands give sponsorships to creators, it benefits both parties and the audience.
Although difficult to obtain, sponsorships can be quite fruitful. You can approach significant brands in your niche to collaborate on a video if you have a popular and prominent channel.
Show brands your prior work, YouTube analytics, and engagement rates to get a sponsorship. Tell them how your material can benefit their company and how.
Channel Membership
Memberships to YouTube channels require a monthly fee in exchange for special benefits. Creators can provide channel subscribers with exclusive services like product discounts, live conversations, or exclusive videos.
Channels need at least 1,000 subscribers to enable this feature, and the creator sets the membership fees.
Merchandise
A retail store that shows on each video page for YouTube channels with more than 10,000 followers allows for the sale of products. Selling branded products to your fans on YouTube might create a new revenue stream if you’ve established a strong brand community.
This is especially helpful for YouTube creators who want to provide products to their subscribers but may not have a website. There is a chance for your business to expand with more than 45 supported merch platforms or retailers globally.
YouTube Premium
A membership service provided by YouTube is called YouTube Premium. Members have access to ad-free streaming, video downloads, background playback, and more.
YouTube claims that, like ad income payments, subscription revenue payments are made to creators at the beginning of each month. Of course, the quantity is determined by how frequently Premium members watch your movies.
Super Features
Super Chat can be enabled by creators on YouTube for livestreams and premieres. Your audience can pay between $1 and $500 using this monetization option to have their message included in a livestream chat.
Users can purchase and distribute amusing stickers in place of purchasing chat messages. To attract the attention of their favorite creator, these stickers are then pinned to the top of the conversation stream.
Last but not least, the Super Thanks function enables users to express gratitude to their preferred artists. Users can get a prominent comment in the livestream chat and an animated GIF by making a little donation.
YouTube Shorts fund
YouTube unveiled a $100 million fund in May 2021 that is designated solely for Shorts makers. The makers of YouTube Shorts will get a monthly distribution of this money.
Therefore, YouTubers can earn anywhere from $100 and $10,000 each month, depending on how many people watch and connect with their Shorts videos. Also, eligibility is updated each month, so even if you don’t qualify for one month, you might get the following. You don’t have to be a member of the YouTube Partner Program (YPP) to be eligible for a YouTube Shorts Fund, which is a significant advantage for filmmakers who don’t fit the program’s eligibility conditions.
YouTube Shorts can be a great way to earn money nowadays. Our article on How to earn money from YouTube Shorts videos will help you to start earning through shorts.
Summary
Video production and publication are fantastic for more than just brand exposure. Also, using YouTube monetization to support oneself is a great idea. Do you intend to expand your YouTube channel? Remember that the more views and subscribers you have, the more opportunities there are for you to start making money on YouTube.
If you are looking to gain more subscribers for your channel read our article on YouTube Scheduling Tools, That Can Reduce Your Workload.
Informative Q&A
1. How do I apply for YouTube Monetization?
To apply for YouTube Monetization, you need to first meet the eligibility requirements. Once you have met the requirements, you can apply for monetization through your YouTube Studio account. YouTube will review your channel and content to ensure that they meet its policies before approving your application.
2. What happens if my channel is demonetized?
If your channel is demonetized, it means that you will no longer earn money from ads placed on your videos. This can happen if your content does not meet YouTube’s policies or if you violate its terms of service. You can request a review of your channel to have your monetization status reinstated.
3. Can I use other ad networks besides YouTube for monetization?
While YouTube does not allow creators to use other ad networks for monetization, they can use other methods to earn money on their channel, such as sponsorships or merchandise sales. However, it’s important to note that violating YouTube’s monetization policy can result in the termination of your channel.
4. How much money can I earn through YouTube Monetization?
The amount of money you can earn through YouTube Monetization varies based on factors such as the number of views, clicks, and the ad format being used. YouTube pays a percentage of revenue generated by ads shown on your videos, with the exact amount depending on factors like the ad format, location, and audience.
5. Can I monetize copyrighted content?
No, you cannot monetize copyrighted content unless you have obtained explicit permission from the owner of the content, or you are using it under fair use. Attempting to monetize copyrighted content without permission can lead to your channel being terminated.
6. Can I monetize videos that contain profanity or mature content?
While YouTube allows some profanity and mature content, it may not be suitable for all advertisers. This means that videos containing profanity or mature content may be limited or not monetized at all.
